How to Create Realistic AI Video - Practical Session

What does it actually take to turn an AI-video idea into something that looks coherent, intentional and usable? Jerrod Lew will break down the creation of his GenAI short film Clueless in Love step by step, showing the tools, prompts, storyboard decisions and workflow behind the finished piece, plus what he learned along the way. This is the practical companion to Jerrod's morning main-stage session. Rather than focusing on what AI video can do broadly, Jerrod will take one strong finished piece and unpack how it was actually made. Using his GenAI short film Clueless in Love, he will walk through the creation process from idea and storyboarding through image generation, video generation and the decisions needed to keep the finished work coherent. The emphasis is on seeing the workflow and the choices behind the result, not simply watching another AI-tool demo. What you'll leave with FormatLive breakdown, step-by-step show-the-work demonstration and Q&A. Who it's forFounders, marketers, creators, content teams and operators who want to understand the practical workflow behind producing stronger AI video. This is not positioned as a beginner "what is AI?" session. PreparationNone required. This is currently a demonstration / workflow breakdown rather than an attendee laptop build. Speaker Jerrod LewCreative AI Educator and Content Creator With over 10 years of experience in social media and communications, and 3 years as an AI educator, Jerrod focuses on training, workshops and custom coaching. He has partnered with companies including Google, Adobe, Runway, Luma, Freepik, Ideogram and Pika to test and showcase their latest creative tools, using that knowledge to guide clients on what really works today. The Startup Growth Lab is 2-days of practical workshops, live demos and real conversations, part of Spark Festival at UTS, 23-24 September 2026.