AI Empowerment for New Media Business Marketing Practical Class

This course is subsidized by the Industrial Development Bureau of the Ministry of Economic Affairs and is free for qualified participants. The course focuses on 'Generative AI and New Media Marketing,' tailored for small and medium-sized enterprises addressing their needs in brand management, social media marketing, and digital content production. It guides participants to understand AI ethical risks, precise audience analysis, and brand positioning, while efficiently generating social media copy, product visuals, and short video materials using large language models and AI tools. Additionally, it combines social media algorithms and performance analysis to help businesses create a practical AI marketing strategy that can be immediately implemented in operations and brand promotion, greatly enhancing content production efficiency and market competitiveness.