2026 Fire Circle｜Community Marketing Workshop

✦𝟏𝟑:𝟑𝟏-𝟏𝟕:𝟑𝟏｜Community Marketing Workshop✦ The event is well-organized, and marketing is essential! From community planning to graphic and text materials, we want good content to truly be seen. The course starts from common community management scenarios faced by local workers, guiding participants to consider how to set communication targets, organize content highlights, and establish clearer content expression methods through community planning, post editing, and graphic material design. At the same time, it incorporates trends in AI tool applications to assist local teams in improving content production efficiency, ensuring that the community does not only post but effectively conveys local actions and event values. ⌇Instructor｜Lin Zhengwei, founder of Big Universe Intelligence, has over ten years of experience in digital marketing and brand planning execution, assisting more than 20 Taiwanese startups in market promotion. He previously created the Major Figures website and served as the media director for BeShell Amplification and the director of the new business department for iEvaluate, among other roles, deeply exploring how online information circulates and interacts with users. He enjoys the internet's immense diversity, unpredictability, and future potential, and seeks to effectively utilize but not misuse digital tools every day in the vast sea of information.