AI Practice Session: Maximising Year-End Appeals

The end of the year is your biggest fundraising opportunity. This session focuses on ensuring that you’re not sending the same email to everyone. We'll use WIZE live to demonstrate how to take one appeal and make it more effective across different audiences, so your loyal donors, lapsed donors, and first-time donors each receive a message tailored for them. We'll go through: By the end, you’ll have a repeatable process for segmented appeals that reduces hours of work to minutes. All attendees will receive a free WIZE trial account to use during the session. If you’d like to explore WIZE in advance and follow along more easily, you can create your free account here.