NextGen Retail

Description

Today, among computer vision solutions, image recognition, predictive algorithms, and generative artificial intelligence, we have access to an impressive amount of data and tools; however, we must strive to use them in the best and most efficient way, so that they support the execution of our business. In contemporary retail, these technologies bring about profound changes in terms of training and skills, as it becomes essential to identify the 'what' rather than getting lost in thinking about the 'how.' Our belief is that ideas, insights, and the command of operations must remain in our hands, and tools should be used to achieve the goal; technology does not replace the manager's mind: the algorithm does not negotiate aisle space. But to do this, it is necessary to stay informed and fully understand what we have at our disposal and, a crucial step, to be willing to update our way of working. From these considerations, our claim has emerged that must remind us every minute of what our goal is: If it doesn't happen at the point of sale, it doesn't exist. For this reason, the NextGen Retail convention on October 6, 2026, will not be a parade of technological academia, but a working table focused on real in-store impact through five proposals: What we will discuss (and what we will see):