Growth: PLG vs Founder-Led Sales, and When to Switch

Early customers come through the founder’s network. Then Early customers often come through the founder’s network. Then outbound slows, deals stall, and pipeline becomes unpredictable. This approval-only session brings together AI founders and GTM operators with products in market. Bring one GTM problem. The room will break down selected cases, compare working channels, and make curated introductions. Good food and drinks will be served throughout the evening. Metix AI: automates startup hiring and has raised $5.5M. Readdy: turns ideas into published websites and product experiences in minutes. Hellyeah AI: brings the growth playbook behind Final Round AI’s $12M ARR and 16M users to performance advertising. Starchild AI: automates research, market monitoring, and operating workflows. Why Attend? You are building an AI product and need distribution before you can hire a large GTM organization. The speakers will share operating workflows, failure points, and decisions from teams shipping products and running growth systems today. You will leave with a clearer plan for moving from prototype to pipeline. Moderator Cecilia Chen — Asia Marketing, Starchild AI Confirmed Speakers Key Questions Who’s in the Room? AI founders moving from 0→1 or entering early growth. Builders creating agentic products and workflows. Agenda 5:00–5:30 PM — Check-in, drinks and introductions 5:30–6:15 PM — From First Customers to Repeatable Growth 6:15–6:50 PM — Founder questions, stuck deals and live GTM cases 6:50–8:00 PM — Curated introductions and networking