All About: B2B AI Search

AI search is changing how businesses get discovered, and B2B plays by different rules than consumer brands. Host Adam Malamis (Founder, Gander AI Search Intelligence) sits down with Brian McLeod (AI SEO Director, Level Agency), Sara Vordermeier (Content & Search Strategist, Uberall), and Dayna Lucio (Associate Director, SEO, Amsive) for an open discussion on what is actually happening in the field. What you'll learn: • How much B2B discovery now runs through AI search, and what the numbers say • Whether GEO is just SEO: where they overlap and where they split • Why B2B citations mostly come from outside your website, and what to do about it • Measurement when there is no click to count, plus accuracy risk when AI gets your pricing wrong Tuesday, September 22, 2026, 12 PM ET. Live, free, hosted on Luma. Episode 3 of How About Some Search?, a limited series where three industry experts unpack organic search each month. Brought to you by Gander AI Search Intelligence. By registering, you agree to be subscribed to the How About Some Marketing? newsletter. You can unsubscribe at any time.