AI GTM For Startups + Lunch

Two fast, tactical talks back to back, then lunch. This is the "what do I actually do Monday morning" block of GTM Day.━━━━━━━━━━━━━━━━━━━━TALK 1 — How the Startups That Made It Made Unique GTM MovesNia Joseph (AI GTM Leader, Microsoft) · 15 minThe startups that broke out rarely did it with a better product. They did it with a GTM move nobody else was willing to make. Nia has had a front-row seat to how today's winners actually got distribution, and she's pulling apart the unconventional bets that worked, the patterns behind them, and how to spot the move that's hiding in plain sight for your company.What you'll walk out with:A handful of real GTM moves you can borrow this quarterHow to tell a repeatable edge from a one-time flukeWhere most founders copy the wrong playbook, and what to do instead━━━━━━━━━━━━━━━━━━━━TALK 2 — AI Visibility: How to Get Your Brand Cited by AIGururaj Pandurangi (ThriveStack) · 15 minYour buyers stopped Googling. Did you notice? Research went from "search and click" to "ask AI, trust the answer," and if the models don't cite you, you're invisible at the exact moment buyers decide.What we'll cover:Your buyers stopped Googling: how research moved from search-and-click to ask-AI-and-trust-the-answerReal pipeline drop, real companies: 3 to 4 case studies on what AI invisibility actually costsSEO vs AEO vs GEO: and why only one of them matters right nowHow to audit your own AI visibility in under 10 minutes: know exactly where you stand before you leaveLive hot seat (time permitting): volunteer your URL and we dissect it on stage in real time━━━━━━━━━━━━━━━━━━━━Come hungry for tactics (and lunch). Bring a founder friend who needs to hear this.